Future Nokia Phones might come with Pureview branding as Nokia once again owns the brand

Summary:

The future Nokia Phones might come with PureView Branding. The HMD Global has now acquired rights to the PureView trademark from Microsoft. The brand was originally owned by Nokia which then moved to Microsoft. the trademark was originally filed in January 2012 and HMD Global acquired its rights from Microsoft on August 23. The upcoming Nokia smartphones might come with the camera focused brand. Nokia brand licensee also back in July last year collaborated with Zeiss to start deploying high-end optics on Nokia smartphones. Nokia could bring an Android-running Nokia 808 PureView or the grand successor to the Nokia 1020.

Main Article:

HMD Global has again owned the rights to the PureView trademark from Microsoft. Originally the brand was owned by Nokia which was then moved to Microsoft as a part of Nokia’s Devices and Services division deal back in 2014.  The fresh development makes the Nokia brand licensee capable of using the camera focused brand on its future models. The PureView brand entered the mobile phone market with the launch of Nokia 808 PureView in January 2013. The Camera-Focused brand was introduced on a Symbian OS-based handset. It was then expanded to the Windows Phone-powered Nokia Lumia 920, Lumia 1020, and Lumia 1520 handsets as well.

According to the trademark listing on the EUIPO site, the Pure View trademark was originally filed in January 2012 and HMD Global acquired its rights from Microsoft on August 23. Folks at Nokiamob.net first spotted the listing.

As Nokia now owns the camera focused PureView brand, We might get to see any Android smartphones featuring the brand. However, it is worth noting here that alongside the latest entry of the PureView brand to HMD’s portfolio, the Nokia brand licensee also back in July last year collaborated with Zeiss to start deploying high-end optics on Nokia smartphones. The original Nokia 8 last year arrived at the first Android-running Nokia smartphone with Zeiss optics-powered dual rear camera setup.

HMD has a great previous record where HMD developed some great phones including Nokia 3310 and Nokia 8110 4G. We can still expect t some old branded handsets in a new package. The company could bring an Android-running Nokia 808 PureView or the great grand successor to the Nokia 1020.